Call it a new measurement for success: views on YouTube. Radio.com reports that Guns N’ Roses’ video, “Sweet Child O’ Mine” has reached one billion views on YouTube. The report indicates that the song is the first of the 1980s videos to reach that number of views.
The song, “Sweet Child O’ Mine” is found on the band’s “Appetite for Destruction” release. Released July 21, 1988, the song and the band took the world and especially the world of hard rock and heavy metal by surprise. With the melancholy, but aggressively delivered lyrics and the introduction to the phenomenon known as Slash, Guns N’ Roses was what the world of popular music was waiting for, even if audiences and critics were unaware.
The importance of the milestone of one billion views is that it disproves the claims that rock is dead, that keeps getting repeated. More than likely, rock is under-marketed. Rock is far from dead, and without access to new bands, rock fans are going back to the bands they knew and loved to get a feel for the sounds that made the late 1980s come to life. In addition, some older rock fans are more than likely sharing the styles of Guns N’ Roses with their children and grandchildren, and thereby, keeping rock alive just a little bit longer.