“Real Hitta” isn’t breaking new ground, but Plies and Kodak Black do their thing on the track and the video is more woke than you would expect.
Right off the bat I have to tell you that this song is silly. It’s full of ridiculous lyrics. Some of those lyrics could be called goofy, over-the-top or even dumb. I get that. I recognize that. But you know what? Sometimes a track hits and when it hits it’s good.
If you are wondering what a real hitta is, may I suggest listening to “Thug Luv” by Bone Thugs and Pac? At the beginning Pac lays out what a real hitta is NOT except he doesn’t use the word “hitta.” The progression, if there is one, is that Plies’s song is a bit more inclusive. His songs allows all types to be real.
Though using the word hitta (while still using the n-word) is kind of a small gesture, it works. Plus the video makes a larger argument for inclusivity. Different body types, races, age groups and classes are represented in “Real Hitta.” It’s an obvious message but it’s genuine. Another small gesture that informs the video and makes it, well, real.
If you don’t know Plies then click here and watch this video. The man is a fool in the best possible way. He’s both real and able to make fun of himself. He’s also not down for discrimination or racism.
It’s a great moment. Plies is jubilant and sincere. Some might call wearing the sombrero appropriation, but I like to think of it as an embrace of culture.
Okay, I might be overselling this a bit. The point is that Plies has fun and he seems to be down with people of all different stripes. That’s good enough for me.